The Resurrection of Detroit Electric

“We’re the last manufacturing company of electric passenger automobiles in the United States - in fact, in the whole world.” – These words were uttered in 1934 by Alfred Renz, who was the president of Detroit Electric Co. The Detroit Electric Co. was established in 1907, and within 3 years it reached its peak selling 1000-2000 electric cars annually. It was mainly popular among doctors and women. But by 1934 the popularity of electric cars had declined rapidly with the introduction of cheaper and more reliable cars with internal combustion engines. When Renz said the above words, he was seeing the death of his company a few years into the future. The company closed down in 1939.

However, things have come full circle and the increasing interest in electric cars has led to the resurrection of the Detroit Electric Co. The rights to the name of the company have been purchased by a Dutch electric car company, which plans to manufacture affordable electric cars for sale and roll them out to the public towards the end of 2009. In its present incarnation Detroit Electric has partnered with a Malaysian company Proton, to execute its electric car plans and this time it’s here for success.

Posts in Detroit Electric Co, Dutch Electric Cars

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